The general application settings define general application parameters such as country, currency, time zone, date format, etc. Your website application settings are defined in the side-bar menu.
To access this menu, hover over the Settings menu on the Side bar, and click on General:
The general settings input form is now displayed:
The input fields of the general settings are:
Country: the country where your business resides
Time zone: time zone of your store
Time format: select 12 (AM/PM) or 24 (24:00) hours format
Date format: date formats is selectable out of several format (US, European, etc.)